Meta OG Module for Magento 2 – Better Visibility in Social Media
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The Kowal_MetaOg module provides advanced management of Open Graph data in your Magento 2 store. With it, you gain full control over how links to products, categories, and CMS pages appear in social media such as Facebook, Messenger, Twitter (X), LinkedIn, or WhatsApp.
What is Open Graph?
Open Graph (OG) is a set of meta tags that inform social platforms about the content of a page. They allow you to define, among other things, the title, description, content type, image, and even language – so that the shared link looks attractive and encourages clicks.
Why use OG in Magento?
- Increased click-through rate (CTR): eye-catching links on social media generate more visits.
- Better product presentation: automatic or manual definition of the description, title, and image for each page.
- SEO enhancement: OG supports positioning by improving the interaction rate.
- Compatibility with popular platforms: works with Facebook, Twitter (X), LinkedIn, Slack, Discord, and others.
Supported page types
- Product pages – automatically reading the name, description, and image or the option for individual configuration.
- Category pages – support for OG title, description, and the option to use the category image as a banner or just as an OG image.
- CMS pages – ability to add an OG description and image without altering the template code.
Main features of the module
- Manual editing of OG data: title, description, image
- Fallback to global settings from the configuration panel
- Integration with Magento UI system in the admin panel
- Secure validation and error handling
- Compatibility with any Magento theme
Additional information
- Module compatible with Magento 2.3.x – 2.4.x
- Easy installation via Composer
Have questions?
Contact us through the contact form or write to kontakt@kowal.co.
1. Global Configuration (system.xml)
Go to Stores > Configuration > KOWAL > Meta OG:
Default title (og:title)
Default description (og:description)
Default graphic (og:image)
Site name (og:site_name)
Disable category image display (show_category_image)
2. Products
When editing a product, 3 new fields are available:
Meta OG Title
Meta OG Description
OG Image is automatically pulled from the product gallery
3. Categories
In category editing, the following are available:
Meta OG Title
Meta OG Description
OG Image is automatically taken from the category's 'Image' field.
If you want to disable its display as a banner on the frontend – disable the 'Display category image (as banner)' option in the module settings.
4. CMS Page
In CMS page editing (e.g., terms and conditions):
Meta OG Title
Meta OG Description
Meta OG Image (from the wysiwyg folder)
5. Display in source code
After accessing the product, category, or CMS page – open DevTools and check :








